Turkey is one of the most exciting online markets right now a growing economy, millions of tech-savvy users, and a booming digital scene.
Naturally, many people are asking: Can you do affiliate marketing in Turkey legally?
The short answer? Yes, you can. But this is important. There are rules you need to know if you want to stay on the safe side. Affiliate marketing is very much alive and thriving in Turkey, whether you’re promoting e-commerce products, digital services, or even online gaming platforms like BizBet. The key is understanding how Turkish law treats online promotions, digital businesses, and, crucially, data privacy.
In this guide, we’ll break everything down into simple steps: what the law says, how authorities enforce it, and what you need to do to work legally and confidently as an affiliate marketer targeting Turkish audiences. No boring legal jargon. Just real-world advice you can actually use. Let’s break it all down in simple, no-headache language.
Overview of Turkish Laws on Digital Marketing
First things first: Turkey isn’t some Wild West where anything goes online. Digital activities are closely monitored, especially after major updates to regulations in the 2010s. You can absolutely promote brands, products, casinos, or services as an affiliate in Turkey. But you must respect laws about advertising, privacy, and taxes.
Also, some sectors like gambling are heavily restricted. So if you’re thinking about pushing betting offers, double-check that your target audience and your promotions fit legal boundaries.
How Turkish Authorities Monitor Online Businesses
The Turkish authorities don’t just create rules — they enforce them.
Two main players you need to know:
- Ticaret Bakanlığı (Ministry of Trade) — oversees e-commerce regulations.
- KVKK (Personal Data Protection Authority) — enforces privacy laws.
They monitor:
- How businesses collect and use personal data.
- Whether ads and promotions are misleading.
- Compliance with e-commerce law disclosures (things like company info, clear contracts, etc.).
If you’re operating cleanly, meaning you’re upfront about promotions, respect data, and don’t scam people you’re good. If not, fines and blacklists are real possibilities.
Legal Framework for Affiliate Marketing in Turkey
Let’s dive into specifics. Turkey’s legal system doesn’t have a “special law for affiliate marketers”. Instead, it uses general digital marketing and e-commerce regulations that also cover affiliates. Here’s what matters:
Law on the Regulation of Electronic Commerce
Known officially as 6563 Sayılı Elektronik Ticaretin Düzenlenmesi Hakkında Kanun, this law sets the foundation for online commercial activity.
Key points for affiliates:
- Commercial communications (including emails and promotions) must clearly state they are promotional. No “sneaky” ads.
- Users must consent before receiving marketing communications.
- Your identity as a promoter must be transparent.
Full details can be found on Turkey’s Ministry of Trade official site. So: If you’re sending emails, building Telegram groups, or running ad campaigns for affiliate links, transparency is key.
Data Protection & Privacy Laws (KVKK)
Privacy is serious business in Turkey. The Law on Protection of Personal Data (KVKK) sets strict rules about how you collect, store, and use people’s data. As an affiliate, even basic activities like building an email list or running retargeting adds touch on personal data.
You must:
- Get user consent before collecting personal data.
- Inform users why you’re collecting their data.
- Allow users to withdraw consent anytime.
- Protect the data properly (no leaving spreadsheets lying around).
You can explore the full KVKK framework here: Personal Data Protection Authority.
Tip: If you’re only directing traffic via affiliate links without collecting personal info yourself, you’re usually fine. But if you build lists or use tracking pixels, be careful.
Payment & Tax Regulations for Affiliate Marketers in Turkey
Now to the money part.
If you’re based in Turkey (or earning income targeting Turkish users), you must declare your affiliate income. Even if you’re getting paid in crypto or through PayPal. Key facts:
- Individuals must report income annually.
- If you’re earning regularly, you might need to set up a simple sole proprietorship (Şahıs Şirketi).
- VAT (KDV) may apply if your earnings hit certain thresholds.
The full rules are available via Turkey’s Revenue Administration (GİB). Many Turkish affiliates use platforms like Bizum, Payoneer, or even cryptocurrency to manage international payments. It’s smart to talk to an accountant once you start earning consistently.
Why BizBet Is a Smart Choice for Affiliates Targeting Turkey
If you’re serious about affiliate marketing in Turkey, choosing the right partner program matters as much as understanding the law. You want a platform that converts — and respects local regulations, offers localized options, and supports your growth.
BizBet fits perfectly into that picture.
Here’s why:
- BizBet offers multilingual support, including Turkish-friendly flows.
- Their promotions are transparent and fully compliant with digital advertising standards.
- They provide clean, mobile-optimized landing pages critical for Turkish users, who are very mobile-first.
- The BizBet team understands affiliate challenges around payment flexibility and offers multiple payout solutions suitable for Turkish affiliates.
If you want to do affiliate marketing in Turkey legally, without worrying about sketchy brands or regulatory headaches, partnering with BizBet gives you a strong, trusted foundation. You focus on growing traffic BizBet handles the infrastructure.
Affiliate Marketing in Turkey Is Legal — Just Play Smart
Affiliate marketing has exploded globally, and Turkey is no exception. With millions of active internet users, a growing appetite for e-commerce and digital services, and a strong mobile-first culture, the country offers giant opportunities for smart affiliates. But here’s the catch: Turkey isn’t the Wild West of the internet. There are real rules about digital promotions, data protection, advertising transparency, and taxes. And if you want to build a real, sustainable income, not a “one campaign and done” story, you have to respect those rules. The good news? Everything you need to succeed is completely achievable.
If you’re asking “Do affiliate marketing in Turkey legally”, the roadmap is clear:
- Be honest and transparent about your promotions.
- Protect user data and respect privacy laws (KVKK).
- Declare your income properly when you start earning consistently.
- Choose partners that understand local regulations and support your growth.
And when it comes to choosing a trusted affiliate program, BizBet is a perfect example of doing it right. They offer Turkish-friendly flows, flexible commission models, strong mobile support, and help you navigate the nuances of the Turkish market without making you feel lost. Affiliate marketing in Turkey isn’t just possible, it’s thriving for those who approach it like professionals, not cowboys. So if you’re serious about growing a digital income, reaching new audiences, and building something real, now’s the time to act.
Start with the right knowledge. Work with the appropriate partners. And remember: in Turkey, as everywhere, fortune favors those who play smart, stay informed, and move forward consistently. Affiliate marketing in Turkey is waiting. The next move is yours.